
Real-estate lead generation (team experience)
Overview
This card describes experience a member of our team brings to Devya, not a project Devya delivered. From 2019 to 2023 a senior media buyer on our team worked for several real-estate companies, managing their lead-generation campaigns and planning and optimising performance campaigns for lead quality and return on spend.
The Challenge
In real estate a campaign is judged by the leads that reach the sales team, not by clicks. A cheap lead that never answers the phone is wasted spend.
Our Solution
Lead-generation campaigns managed for several companies at once, then planned and optimised to raise the quality of the leads and the return on spend.
Results
The campaigns and their results belong to those companies, so we show no figures, client names or ad creatives here.