Moving POS “Ask in Arabic” reel
Overview
A 9:16 social reel Devya made for Moving POS in September 2026 (then DevyaPOS). Everything on screen is the real product: the AI assistant that ships in the back office, captured on the public demo tenant and answering from that tenant's own figures. There is no camera footage and no AI-generated footage. The voiceover is the founder's own, in Egyptian Arabic, recorded on a phone.
The Challenge
Restaurant software is often sold with AI claims that are never shown working, and a synthetic voice reading Egyptian dialect sounds wrong to the owners the reel is made for.
Our Solution
One idea in 22 seconds. The question is typed at human speed, the answer lands, and the week's revenue, best-selling item and margin appear one at a time on the beat of the voiceover. The edit follows the recorded read. The assistant really takes 8 to 18 seconds to answer; that wait is shortened in the edit.
Results
Finished with voiceover and levelled for social playback. The link plays it with sound.